Excavator Parts Direct (EPD), a manufacturer of excavator undercarriage parts and rubber tracks, revealed plans to expand its growth in the U.S. market through various investments.
Over the next two years, the company will invest $250,000 in expanding its U.S. team, forming strategic partnerships, and broadening its product categories. EPD will enter a strategic digital partnership and invest $620,000 to upgrade its web technologies, a step toward improving on-site customer experience.
With these strategic investments, EPD is on track to achieve its revenue goals, targeting growth from $5 million in 2024 to over $12m by the end of 2026.
Launched in Europe in 2019, EPD initially specialized in rubber tracks for excavators, and by the end of 2020, EPD had expanded its offering to include a full range of undercarriage parts, establishing itself as a comprehensive solutions provider for the heavy machinery sector. In 2023, EPD launched operations in the U.S., basing its headquarters in Austin, Texas. Later that year, EPD opened logistics warehousing facilities in Dallas, Texas, and Charlotte, N.C., increasing efficiencies in the supply chain.
Calum Mair, commercial director - North America at EPD, said, “EPD’s entry into the U.S. market was a pivotal moment for the company, and we’re excited to continue to grow our e-commerce arm. The U.S. construction industry is expected to see steady growth over the next few years, driven by increased infrastructure spending and private-sector developments. We are launching ... UX/UI improvements to streamline the customer experience further, with an aim to develop customer loyalty, optimize efficiency, and ensure that we continue to meet the needs of our growing customer base.”
